Digital Analytics Summit

Back in 2025

We look back on a very successful fourth edition of the DDMA Digital Analytics Summit. On 9 October, more than 150 visitors came together to live, talk and breath digital analytics. Check out all pictures, video and slide decks below.

We look back on a very successful fourth edition of the DDMA Digital Analytics Summit. Click the button to check out all photo’s.

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Jasper Verhulst - Why We Built Our Own CDP—and Why That Changed Everything

Jasper Verhulst - Why We Built Our Own CDP—and Why That Changed Everything

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Tim Ceuppens - Talk data to me

Tim Ceuppens - Talk data to me

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Doug Hall - GA(4) IYKYK – Why GA is Both Brilliant and Broken The Truth, the Triumphs, and the Turbulence Behind Google Analytics’ Biggest Evolution

Doug Hall - GA(4) IYKYK – Why GA is Both Brilliant and Broken The Truth, the Triumphs, and the Turbulence Behind Google Analytics’ Biggest Evolution

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Erik Driessen - Developing a data-driven tattoo

Erik Driessen - Developing a data-driven tattoo

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Gunnar Griese - MCP Servers in Digital Analytics

Gunnar Griese - MCP Servers in Digital Analytics

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Marinio Palatta & Daan Eenkhoorn - How to make First Party Data work for NGO’s – case Longfonds

Marinio Palatta & Daan Eenkhoorn - How to make First Party Data work for NGO’s – case Longfonds

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Siobhan Solberg - Stop Arguing GDPR ePrivacy Already Killed Your Tags

Siobhan Solberg - Stop Arguing GDPR ePrivacy Already Killed Your Tags

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Tijmen Kort & Daphne Rappange - Measuring incremental campaign revenue beyond classical AB testing

Tijmen Kort & Daphne Rappange - Measuring incremental campaign revenue beyond classical AB testing

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Speakers 2025
Daphne Rappange

Daphne Rappange

Data Scientist KLM

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Melanie Meyfroyt

Melanie Meyfroyt

Sr. Design Manager Philips

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Karine Caimo

Karine Caimo

Product owner User behavior Tracking Caimo BV

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Jules Stuifbergen

Jules Stuifbergen

Co-founder GA4Dataform

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Anthony Derrick

Anthony Derrick

Digital Analyst Vattenfall

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Kevin Swelsen

Kevin Swelsen

Digital Analytics & Tag Management specialist

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Jasper Verhulst

Jasper Verhulst

Data Engineer Torfs L. N.V.

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Erik Driessen

Erik Driessen

Data artist & data specialist Codeerik

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Jeffrey Ploeg

Jeffrey Ploeg

Senior Data Product Manager Odido

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Tim Ceuppens

Tim Ceuppens

CMO Pit&Pit

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Doug Hall

Doug Hall

Director of Analytics Duga Digital

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Gunnar Griese

Gunnar Griese

Digital Analytics Consultant 8-bit-sheep

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