Digital Analytics Summit

We look back on a very successful second edition of the DDMA Digital Analytics Summit. On 12 October, more than 170 visitors came together to live, talk and breath digital analytics. Check out the recap page to get an impression of the day.

Recap 2023

About the Summit

Why you can't miss this event

The Summit is the largest digital analytics event in the Netherlands. In one day, you can bring yourself up to speed on the latest international and national developments and trends in digital analytics and learn from the world’s best specialists. Get your tickets now!

Which topics will be discussed?

Top-notch (inter)national speakers from all corners of the field will share their knowledge and experience. For example:

  • Technical topics such as GA4, BigQuery and serverside measurement
  • Privacy considerations that are becoming increasingly important in today’s climate with stringent legislation and critical consumers
  • Inspiration in the area of organisation and culture. For example, how do you structure a data team?

Who should definitely attend?

Attendance at the DDMA Digital Analytics Summit is practically a no-brainer for the following profiles:

  • Digital analysts
  • Web analysts
  • Data specialists
  • Online marketers
  • E-commerce specialists and managers
  • CRO specialists and managers
  • Digital data managers
  • Managers of data and optimisation teams
  • Product owners

News

Digital Analytics in transition: Privacy, tooling and future trends

Digital Analytics in transition: Privacy, tooling and future trends

In today’s digital analytics landscape, analysts are navigating a dynamic and challenging terrain. Despite these formidable challenges, the role of analysts has never been more critical. We must rise to the occasion, providing strategic recommendations to our …

9 October 2023 Read more
You don’t know what you got, till it’s gone: Why you need to monitor your tracking- and tagging setup

You don’t know what you got, till it’s gone: Why you need to monitor your tracking- and tagging setup

It is probably the biggest nightmare for online professionals, decision makers and data analysts: unreliable and incomplete data.

Within any organisation, data is the foundation for strategic decisions, solving problems and the ability to run and assess mar…

5 October 2023 Read more
Harnessing First-Party Data: A Balance of Knowledge and Trust

Harnessing First-Party Data: A Balance of Knowledge and Trust

Data has always been an invaluable asset, and this won’t change in the foreseeable future. On the contrary, due to the many developments in the online world, data is becoming even more indispensable. In today’s world, collecting data first-party is becoming an…

2 October 2023 Read more
News archive