Digital Analytics Summit

The date is set! Join us at the Digital Analytics Summit 2025 on October 9th, 2025, in B. Amsterdam. Ticket sale will open soon. Will we see you there?

Recap 2024

About the Summit

Why you can't miss this event

The Summit is the largest digital analytics event in the Netherlands. In one day, you can bring yourself up to speed on the latest international and national developments and trends in digital analytics and learn from the world’s best specialists. Get your tickets now!

Tickets

Which topics will be discussed?

Top-notch (inter)national speakers from all corners of the field will share their knowledge and experience. For example:

  • Technical topics such as GA4, BigQuery and serverside measurement
  • Privacy considerations that are becoming increasingly important in today’s climate with stringent legislation and critical consumers
  • Inspiration in the area of organisation and culture. For example, how do you structure a data team?

Who should definitely attend?

Attendance at the DDMA Digital Analytics Summit is practically a no-brainer for the following profiles:

  • Digital analysts
  • Web analysts
  • Data specialists
  • Online marketers
  • E-commerce specialists and managers
  • CRO specialists and managers
  • Digital data managers
  • Managers of data and optimisation teams
  • Product owners

News

Look-alike Modeling: A Comprehensive Guide to Customer Acquisition

Look-alike Modeling: A Comprehensive Guide to Customer Acquisition

Effective targeting is essential for maximizing return on analytics and advertising investments. Look-alike modeling, a data-driven approach, can increase ROI by up to 30% by identifying high-value prospects more accurately than traditional methods. By analyzi…

Third-Party Cookies: Where We Are and What’s Next

Third-Party Cookies: Where We Are and What’s Next

The digital advertising world is in a stalemate between two opposing forces: the growing demand for user privacy and the need for effective, data-driven advertising. Third-party cookies are caught in the middle.
How we got here
Since 2017, when Apple first b…

The Challenges and Opportunities of data collection in today’s Digital Era

The Challenges and Opportunities of data collection in today’s Digital Era

Being able to track and collect the data you want from your website is no longer a given. The digital landscape has changed so much, not only on a technical level but also from a legal standpoint. The rules for digital marketing have become tighter every year …

News archive