Panel: Data Quality & Governance in Digital Analytics

Every decision starts with trustworthy data. In this punchy panel, experts Kevin, Jules, and Anthony share how top teams define, measure, and maintain data quality—while staying compliant in a fast-changing privacy landscape.

We’ll cut through buzzwords and focus on what works: consistent tracking, clear ownership, and scalable governance that keeps analytics decision-ready across tools like GA4, CDPs, and server-side tagging. Expect candid stories, practical frameworks, and field-tested tactics to reduce noise and unlock reliable insights.

You’ll leave with:
• A simple, business-friendly definition of “data quality”
• Governance guardrails for teams, markets, and vendors
• Ways to monitor quality and show impact

Bring your toughest questions—there’s live Q&A and actionable takeaways. If you’re ready to move from reactive fixes to resilient measurement, don’t miss this session.