10 lessons learned after implementing an enterprise-level server-side tracking setup

Byrge Leeuwangh & Manuel Valiño Gómez

10:20 - 10:55

We’ll walk you through our approach to set up server-side tagging and tracking for a large ecommerce with about 50 sites for different regions and in different languages.

What challenges did we encounter? How did we solve them? What obstacles (still) remain in our way? What would we do differently?

Welcome to the hardle race of enterprise-level server-side tracking implementation.

Byrge Leeuwangh

Technical Web Analyst

Manuel Valiño Gómez

Technical Web Analyst